For Indian boutiques selling on WhatsApp and Instagram
Everything that happens after the DM
StitchMonk turns a chat into an order, takes the payment, books the courier, keeps the stock straight and files the GST — on your own WhatsApp number, from your phone.
No commission. No cut of your sales. Free to start.
Who it is built for
The Instagram boutique
One person, one phone, 30 to 120 orders a month
The DMs arrive faster than you can answer them, and the stock count lives in a notebook.
The day's chats arrive sorted, and stock moves when an order does.
The day it replaces
200 unread DMs
One inbox that sorts the day into orders to take, questions to answer and people to chase.
UPI screenshots to match by hand
A payment link per order, and the order marks itself paid when the gateway says the money arrived.
The stock notebook
Stock that moves when an order does, and a GST summary in the shape your accountant files.
What it does
WhatsApp that works like a shop, not an inbox
Your own number, connected through Meta. Meta bills you directly at their rate — StitchMonk takes no margin on your messages.
- The day's chats sorted into orders, enquiries and follow-ups
- Draft replies written from your real prices and stock — never an invented discount
- Switch on AI order reading and a chat in Hindi, Kannada or Tamil becomes an order card you confirm
- Order updates go out from your number, not a stranger's
Orders, money and delivery in one line
Every order from every channel in one list, priced by one function — so the storefront, the invoice, the payment link and your reports cannot disagree.
- Cash on delivery and prepaid, with links through Razorpay or PhonePe
- GST-correct tax invoices, CGST/SGST or IGST worked out for you
- Courier pickups with Shiprocket or Delhivery, and tracking the customer can see
- Returns and refunds that put the stock back
Fewer parcels coming back
A returned COD parcel costs you shipping both ways and the goods arrive three weeks later. StitchMonk reads every COD order before you pack it.
- Warns when an address, a phone number or a customer's history looks like the ones that came back
- Says why, in plain words — a PIN code that belongs to another state is usually a typo
- One tap asks for the money up front instead
- Leaves your regulars alone: a customer who has taken delivery twice is not flagged
A catalogue without an evening in Excel
You already have the photographs. Pick them, type the prices in a grid, publish.
- Sizes and colours, with stock counted per variant
- AI writes the description and search words in eight Indian languages, for you to edit
- The photo studio puts a mannequin shot on a model, or on plain white for a marketplace listing
- One button turns a product into the picture you post, price and shop link on it
Your own shop page, and a place to be found
A storefront with a cart and a checkout, at a link you can paste into any chat. Your own domain on Growth.
- Customers order without signing in to anything
- Listed on the StitchMonk marketplace alongside other shops
- Your prices, your delivery rules, your branding
Numbers you can act on
Profit after cost, not just revenue. Where your sales actually came from.
- Margins per product and per order
- Sales by channel — Instagram, WhatsApp, your storefront
- A GSTR-1 shaped export your accountant can work from
Free tools, no account needed
Useful whether or not you ever sign up. They run in your browser and nothing you type is sent anywhere.
Pricing
Pay for the software, not for selling. Annual plans are two months free.
Free
₹0
Enough to see whether this works for you.
- 20 products, 50 orders a month
- Storefront and marketplace listing
- GST export and your own reports
Starter
₹499/month
For a shop that has started working.
- Unlimited orders, 300 products
- Your own WhatsApp number, with AI drafts
- 150 AI credits and 1,000 marketing messages a month
- Profit figures, GST filing summary
- 2 staff
Growth
₹1,499/month
For a business, not a side project.
- Unlimited products and orders
- Your own WhatsApp number, with AI drafts
- 600 AI credits and 10,000 marketing messages a month
- Profit figures, GST filing summary
- 10 staff
- Your own domain, no StitchMonk branding
- API access
AI work is metered in credits so it cannot run away with your bill. Packs of 50, 200 or 750 credits cost ₹99, ₹299 and ₹999, are bought once, and never expire.
What StitchMonk will not do
We do not take a cut of your sales
A store builder charging 2.5% on ₹4.5 lakh of monthly sales takes ₹11,250. Growth is ₹1,499, whatever you sell.
We do not mark up your messages
WhatsApp runs on your own account. Meta charges you their rate directly, and we never add to it.
AI proposes, you decide
Nothing is sent to a customer, priced, ordered or refunded by a model. Every suggestion waits for you to press the button.
We never store your card details
Payments go through the gateway. A payment counts when the gateway says so, never because a browser said it did.
Questions
- Do I need a website?
- No. Every shop gets a storefront with a cart and a checkout at a link you can paste into a chat. A custom domain is there on Growth if you want one.
- Whose WhatsApp number is it?
- Yours. You connect it through Meta's own dialog, the access token is encrypted, and you can disconnect it whenever you like. Meta bills your account for messages at their published rate.
- What does the AI cost?
- Each plan includes credits — 150 a month on Starter, 600 a month on Growth. A drafted reply is 2, reading an order out of a chat is 1, an edited photograph is 4. Top-up packs start at ₹99 and never expire.
- Can I bring my existing products?
- Yes. Import a spreadsheet, or pick the photographs off your phone and type the prices in a grid.
- What happens to my data?
- It is yours and it is exportable. Your shop's records are isolated in the database itself, not by a filter somebody could forget to write.
Start with the shop you already have
The photographs are on your phone and the customers are in your chats. This is the rest of it.

